Costume jewelry brand ‘Voylla’ launches exclusive boutique in Bhubaneswar

Bhubaneswar: Voylla – India’s largest fashion jewelry brand today launched its flagship store in Bhubaneswar at Esplande Mall. Voylla retails from the offline and online media website and the Voylla app. The company has more than 160 stores across India.

The company not only launched the store in Bhubaneswar but also showcased its latest collection called Indigo Affair and Gwalior. The collection unveiled by Ms. Deepali Phadnis, Ms. India, Asia International is a representation of the rich culture of the State of Orissa. It is inspired by the classic heritage of the state and is handcrafted to perfection.

“We opened our store in Bhubaneswar understanding the changing fashion sensibilities of customers, in which accessorization plays a very important role. With a second store here, we’re expanding across the country this fiscal year. As a leader in the fashion jewelry segment, we aim to cater to the budding audience in Tier I, II and III cities, ”said Vishwas Shringi, CEO of VOYLLA.

The in-store collection will feature Indigo Affair and various other lines of wedding and everyday style jewelry. Voylla aims to make every customer look as stunning as their favorite celebrities, says brand manager Abhishek Tiwari. The collection has a contemporary feel and is aesthetic in its look and feel. Voylla also offers a collection of jewelry inspired by the state of Odisha and is in vogue this season.

In addition to women’s jewelry, Voylla offers a special segment of men’s accessories. From young and experimental and adventurous hipsters to more evolved and serious buyers and even curious newbies, well into their thirties or more, DARE has a mix of all kinds of customers who are sold on the idea and the quality of the accessories on offer. .

Launched in 2012 by Vishwas Shringi – a Carnegie Mellon University alumnus, and his wife Jagrati Shringi in Jaipur, Voylla today has over 250 stores in India and over 1.5 million visits per month on its platform. – online form.

Since its inception, Voylla has remained true to its vision of providing high quality, perfectly handcrafted, 100% skin-friendly jewelry at affordable prices. The brand prides itself on its commitment to rare and traditional Indian art and craftsmanship, weaving a rich narrative into the design of each of its contemporary jewelry collections.

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